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MadMax

Maxime Marquette

Independent columnist · MadMax

MadMax is an independent bilingual news outlet based in Québec, publishing analysis on geopolitics, technology, democracy, and culture.

Our mission: rigorous, source-cited analysis carried out with full editorial independence — no sponsorship, no party line.

Our editorial standards: sources are cited inline, corrections are fixed and logged publicly, and any use of artificial intelligence is disclosed.

Fire first

“Burn rather than rot. Write rather than stay silent.”

Write as if burning

Fire first. Sentences after. No lukewarm takes.

Raw truth

Always answer the strongest version of the opposing point. No strawmen.

Independence

No commissioned pieces. No editorial masters. No compromise.

Columns by Maxime Marquette

4,540 columns published
Analysis· No. 3118

Bubble Wrap was supposed to become wallpaper, not packaging

In 1957, American engineers Alfred Fielding and Marc Chavannes were working on a project that, at first glance, had nothing to do

Analysis· No. 3117

The first digital camera was invented, then buried by Kodak itself

In 1975, engineer Steven Sasson, then employed at Kodak, received an assignment that seemed almost trivial: explore the possibilities of electronic sensors

Analysis· No. 3116

The very first internet message stopped after two letters

On October 29, 1969, a group of researchers at the University of California, Los Angeles, better known by its acronym UCLA, prepared

Analysis· No. 3115

Coca-Cola was invented as a remedy for headaches

In 1886, in the city of Atlanta, pharmacist John Pemberton developed a preparation he marketed as a nerve tonic intended to relieve

Note· No. 3114

DID YOU KNOW Viagra was discovered by accident during a heart drug trial

In the early 1990s, the Pfizer laboratories were working on a molecule called sildenafil, with one clear goal: treating angina and high

Reportage· No. 3113

Velcro Was Born From Burdock Seeds Stuck to a Dog

In 1941, Swiss engineer George de Mestral returned from a walk in the Alps with his dog when he noticed that tiny

Reportage· No. 3112

The Melted Chocolate Bar That Invented the Microwave Oven

In 1945, American engineer Percy Spencer was working for the company Raytheon on military equipment using magnetrons, the tubes that generate microwaves

Column· No. 3111

How a Failed Adhesive Became the Global Post-it

In 1968, American chemist Spencer Silver, employed by the company 3M, was conducting research to develop an ultra-strong adhesive for demanding industrial

Analysis· No. 3110

The Académie Française Takes a Century to Publish Its Dictionary

Founded in 1635 by Cardinal Richelieu, the Académie française remains today one of the most iconic cultural institutions in France, tasked notably