How we work
MadMax is an independent bilingual outlet based in Québec. This page explains, plainly, how stories are chosen, how facts are sourced, how artificial intelligence is used in production, and how errors are corrected.
01 · How we choose stories
Relevance — the story directly affects readers' lives, rights, or decisions.
Timeliness — the story fits a specific moment that justifies covering it now.
Systemic impact — priority goes to issues that reveal or influence broader dynamics (geopolitics, technology, democracy, culture) rather than isolated incidents.
02 · How we source
Primary sources come first: official documents, direct statements, published data, rulings, reports.
For any disputed or controversial claim, a minimum of two corroborating, mutually independent sources is required before publication.
Sources are cited inline, with a clickable link, so every reader can verify the claim directly.
03 · How we use artificial intelligence
Research assistance — AI can help locate documents, summarize long sources, or structure preliminary research.
Translation — AI can assist translation between French and English so pieces publish simultaneously in both languages.
Image generation — some illustrative images may be AI-generated.
In every case, human review is applied before publication. AI does not write the analysis and does not replace editorial judgment.
04 · Corrections
Any factual error, whether flagged by a reader or caught internally, is fixed directly in the affected article, dated, and logged publicly.
The full correction history is available on the Corrections page.
05 · Report an error or a tip
To report a factual error, suggest a story, or share a document: write to us via the Contact page.
An error to report? A correction already published?
06 · Our sources
Press agencies
- Agence France-Presse (AFP)
- Reuters
- Associated Press (AP)
- The Canadian Press
- Agence QMI
Institutions and public bodies
- Statistics Canada / Institut de la statistique du Québec
- Québec National Assembly and Parliament of Canada (debates, bills)
- Courts (published rulings, case files)
- International organizations (UN, WHO, NATO, European Union)
- Government communications offices (official releases, notices)
Academic and research sources
- Peer-reviewed journals (via DOI or institutional repositories)
- University research groups (Québec, Canada, international)
- Reports from recognized think tanks, cited with their stated biases
- Open data published by public or academic bodies
Partner outlets and peers
- Other recognized news outlets, cited and explicitly linked
- Independent journalists with a track record of verifiable sourcing
07 · Our verification process
- Collection — every factual claim is tied to an identified primary source from the initial research stage (document, statement, published data).
- Cross-checking — any disputed, sensitive, or surprising claim requires at least two mutually corroborating independent sources before publication.
- Contextualization — figures and quotes are checked against their original context (date, author, framing) to avoid truncated or out-of-context citations.
- Editorial review — systematic human review is applied before publication, including for AI-assisted content (research, translation, image generation).
- Sourced publication — sources are cited inline, with a clickable link, so every reader can verify independently.
- Post-publication follow-up — any error reported (via the "Report an error" button under each article, or the Contact page) is reviewed, corrected if warranted, dated, and logged publicly in the corrections history.
08 · Funding
Independent · non-commercial · self-funded
MadMax is an independent, non-commercial, self-funded outlet.
No government subsidy, no external investor, and no third-party ad network funds editorial production. The site does not sell reader data and uses no third-party advertising trackers.
This financial independence also means limited resources: the team is small, and publication frequency and coverage of certain topics reflect that. This is a deliberate choice to preserve editorial independence, not a hidden constraint.